Tosh Family and SSDP team up for Marijuana Legalization PSA Video Contest
In 1976, Peter Tosh called on the world to “Legalize It.” This year, on the 40th anniversary of President Richard Nixon officially declaring the “War on Drugs,” and in remembrance of the millions of lives lost and destroyed as a result of that war, Students for Sensible Drug Policy is carrying on Peter Tosh’s legacy. We’re educating students, parents, and teachers around the country that, in reality, the War on Drugs is a war on us.
Help us spread the word about the first-ever marijuana legalization bill in Congress by making your own ad entitled “What ‘Legalize It’ Means to Me?” What does legalization mean to you? Does it mean justice? Does it mean equality?
Submit your ad to us by sending a link to your uploaded video to legalizeit@ssdp.org. If we feature your video for our campaign, you’ll get a free commemorative legacy edition box set of Legalize It.
Deadline for Submissions: August 1 and the voting will begin by August 12
Additional Guidelines – Marijuana Legalization PSA Video Contest
This contest is for our supporters to put together a 30 or 60 second public service announcement promoting marijuana legalization. This is a great opportunity to hone in on your video editing skills and spread the message far and wide about the failures of marijuana prohibition and the need for legalization and regulation.
Suggested Commercial Themes:
- What Does “Legalize It” Mean to Me?
- No Longer a Fringe Issue: Support for Legalization is Larger than Ever
- Legalize to End Drug War Violence
- Stop Wasting Tax Dollars on Prohibition: Legalize and Tax It!
Guidelines:
- Submissions must be either 30 seconds or 60 seconds – no more, no less.
- Submissions must feature the SSDP logo and url found here: http://www.ssdp.org/resources
- PSAs should rely on factual and sourced information. Use statistics you can back up
- This is a video about reasons why marijuana should be legalized. It is not a video for celebrating or encouraging the use of marijuana.
- Check out some of the radio PSAS below for an idea on how to structure or narrarate your video.
Rules:
- After completing your video, send the link to legalizeit@ssdp.org
- 6 videos will be selected for the first round of the contest.
- SSDP will post 2 videos per week to our facebook page and these videos will compete to get the most “likes.”
- Once we have 3 finalists, the SSDP staff and board will select the winning video!
Prizes:
- Grand Prize: Commermative Peter Tosh “Equal Rights” Box Set and Your Video Used for our “Legalize It” Campaign.
- Second Place: Just Say Now Gift Basket (hemp t-shirt, frisbee, water bottle, mint tin, hemp tote-bag, pins, and knit hat)
- Third Place: Free Conference Registration to any SSDP Conference.
- The first 10 entries all get an SSDP War on Us T-Shirt
- *Contest prizes are subject to change.
Radio DJs and producers are encouraged to download and air these 30- and 60-second public service announcements. If you are a student activist, please dowload these PSAs, burn them onto a CD, and deliver them to your student radio station.
If you work for a radio station and want to receive a CD of these PSAs in the mail, please contact ssdp@ssdp.org, call (202) 293-4414, or write to: SSDP PSAs; 1623 Connecticut Ave NW; Suite 300; Washington, DC 20009.
- War on Education (30 seconds)
- Drug War Economics 101 (30 seconds)
- Prof. Einstein Flunks Prohibition (30 seconds)
- More Harmful: Alcohol or Marijuana? (30 seconds)
- Schools, Not Prisons (60 seconds)
- Drug War Economics 101 (60 seconds)
To download the PSAs to your computer, right-click the title, and select “save as.”
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